Beth Osborne, MBA - Content Marketing Expert
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E-books - informational and interesting format to build awareness and generate conversions. Here are some examples:
Sample 1 - A Better Way to Background Check
Sample 2 - 6 Tips for Choosing the Best Designer
Sample 3 - 7 Massive Fails
Sample 4 - 6 Secrets Revealed
Sample 5 - Data Governance
Sample 6 - Explore
Sample 7 - Partnerships
Sample 8 - Contemporary Design
Sample 9 - Modern Craftsman
Sample 10 - Farmhouse
Sample 11 - Old World
Sample 12 - Four Styles
Sample 13 - Solar Decathlon Case Study
Sample 14 - Financial Rules for Marriage
Sample 15 - HIPAA Camera
Sample 16 - HIPAA Myths
Sample 17 - CRM Searching
Sample 18 - InfoWerks Brand Story
Sample 19 - PDGM
Sample 20 - Hospital Pharmacy
Sample 21 - Holiday Shopping Guide Mobile App Marketing
Sample 22 - Burst Campaigns
Sample 23 - Mobile Gaming
Sample 24 - eDiscovery
Sample 25 - Brand Book
Sample 26 - Conversational AI
Sample 27 - Automation and Meaningful Work
Sample 28 - Automation and Operational Efficiency
Whitepapers -
informational and educational, focusing more on facts rather than marketing. Subject matter expertise is required to write these. Here are some examples:
Sample 1 - FBI Database
Sample 2 - Turnaround Time
Sample 3 - IPOs
Sample 4 - Legislator's Guide
Sample 5 - Blogging for Chambers
Sample 6 - JELD-WEN AuraLast
Sample 7 - Artificial vs. Augmented Intelligence
Sample 8 - MIPS 2020
Sample 9 - ROI of Mobile Charge Capture
Sample 10 - Pharmacy Data Conversions
Sample 11 - Ad Fraud
Sample 12 - NextGen TV
Articles and Blogging
-
Includes articles, blogs I write and guest posts
Aspire
Marketron Blog
Ashling Partners - Automation
RallyBright - Employee Autonomy
Platinum Edge Scrum
AdAction Blog
Hardware Acceleration - Bigstream
Digital Transformation - Icreon
Infosec Cybersecurity Blogs
KOAD Pitch Decks
Customer Onboarding
Belk Builders
Tasty Ribbon
IoT and retail - Marketscale
US-China Trade War - CMD
DocCharge
CB4 - AI and the Customer Experience
Topcoder
Country Doctor vs. City Doctor - Carevoyance (Healthcare IT)
Doug Brown Design Blog
Electrosonic - AV/Immersive Experiences
Forethought (AI customer service)
Marketscale – Retail Technology
Marketscale – Last-Mile and Drones
Digital Signage: Viva Las Vegas
Digital Signage: Increasing Your Client Base
Background Checks and Why They Matter (
SEEN Magazine
)
The Hidden Danger of Social Media: Fake News (edCircuit)
Digital Signage: Measuring ROI
Digital Marketing Resolutions - Big Drop Media
Content Marketing and Paid Advertising - Skills Lab
Manufacturing Marketing - MarketScale
PlushRugs
PCI Group Blog
Data Privacy QliqSOFT
Electrosonic
Open Data Blend
Web - Samples of landing pages and websites
Marine View Windows & Doors
InfoWerks
ActivePrime
Healthcare IT - Snap & Fax
See What You're Missing
Doug Brown Design
AdAction Resources (landing pages for e-books and infographics)
MedCompli - Compliance Healthcare
Landing Page 1
Print - includes collateral, ads and direct mail
Three Reasons You'll Love Wood Windows
Print Ad - Chase
Print Ad - Service Intelligence
Print Ad - AASPA
Print Ad - NAPBS
Direct Mail Sample
Direct Mail Sample 2
Collateral - Secure Volunteer
Collateral - Overview
Brochure Sample
DesignGlide Brochure
Wood Windows
Home Depot Sell Sheet
Email Campaigns - Email is still the highest ROI channel for marketers, but your emails must add value to an Inbox.
Sample 1 - School Personnel Arrests Study
Sample 2 - Great Data
Sample 3 - New Product - Guardian
Sample 4 - Fingerprinting
Sample 5 - Webinar invite
Sample 6 - Tweets for Tees
Sample 7 - Volunteer Grader
Sample 8 - Newsletter
Home
My Work
About
Contact
Order Content from Me