Beth Osborne, MBA - Award-Winning Content Marketing Expert
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Pillar Pages and content experiences: Animation, storytelling and interactive pieces
Evolution: From Dinosaurs to Birds
Digital Sales Compensation
Create the Ideal Digital Ad Mix
Building 21st Century Learning Systems
Picking a Career in the 21st Century
Generative AI and Automation
Radio Revenue Outlook
Gym Member Retention Strategies Pillar Page
Which Radio Traffic System Is Right for You?
E-books - informational and interesting format to build awareness and generate conversions. Here are some examples:
Sample 1 - A Better Way to Background Check
Sample 2 - 6 Tips for Choosing the Best Designer
Sample 3 - 7 Massive Fails
Sample 4 - 6 Secrets Revealed
Sample 5 - Data Governance
Sample 6 - Explore
Sample 7 - Partnerships
Sample 8 - Contemporary Design
Sample 9 - Modern Craftsman
Sample 10 - Farmhouse
Sample 11 - Old World
Sample 12 - Four Styles
Sample 13 - Solar Decathlon Case Study
Sample 14 - Financial Rules for Marriage
Sample 15 - HIPAA Camera
Sample 16 - HIPAA Myths
Sample 17 - CRM Searching
Sample 18 - InfoWerks Brand Story
Sample 19 - PDGM
Sample 20 - Hospital Pharmacy
Sample 21 - Holiday Shopping Guide Mobile App Marketing
Sample 22 - Burst Campaigns
Sample 23 - Mobile Gaming
Sample 24 - eDiscovery
Sample 25 - Brand Book
Sample 26 - Conversational AI
Sample 27 - Automation and Meaningful Work
Sample 28 - Automation and Operational Efficiency
Sample 29 - Ad Ops
Sample 30 - Modern Radio Traffic
Sample 31 - Radio Traffic
Sample 32 - 5 Easy Ways to Grow Digital Advertising Revenue
Whitepapers -
informational and educational, focusing more on facts rather than marketing. Subject matter expertise is required to write these. Here are some examples:
Sample 1 - FBI Database
Sample 2 - Turnaround Time
Sample 3 - IPOs
Sample 4 - Legislator's Guide
Sample 5 - Blogging for Chambers
Sample 6 - JELD-WEN AuraLast
Sample 7 - Artificial vs. Augmented Intelligence
Sample 8 - MIPS 2020
Sample 9 - ROI of Mobile Charge Capture
Sample 10 - Pharmacy Data Conversions
Sample 11 - Ad Fraud
Sample 12 - NextGen TV
Sample 13 - FQHCs and Remote Patient Monitoring
Articles and Blogging
-
Includes articles, blogs I write and guest posts
Aspire
- Award-winning sales enablement blog
Lotlinx (automotive dealer inventory software):
EVs
,
Dealer Profitability
,
Marketing vs Metal Metrics
INDATA (Fintech)
SDOH and remote patient monitoring
ACOs and chronic disease software
Remote patient monitoring trends
Yes, AI Is Flashy, But Its True Value Is Practicality
Guide to B2B Email Marketing
How to Go Viral on TikTok
Marketron Blog
What Is Deal Management (Dooly Saas)
11 Ways to Reduce Customer Churn in SaaS
Ashling Partners - Automation
Data Accessibility in Healthcare - Syndesis
RallyBright - Employee Autonomy
Platinum Edge Scrum
AdAction Blog
Digital Transformation - Icreon
Infosec Cybersecurity Blogs
KOAD Pitch Decks
Customer Onboarding
Belk Builders
Tasty Ribbon
IoT and retail - Marketscale
US-China Trade War - CMD
DocCharge
CB4 - AI and the Customer Experience
Topcoder
Country Doctor vs. City Doctor - Carevoyance (Healthcare IT)
Doug Brown Design Blog
Electrosonic - AV/Immersive Experiences
Forethought (AI customer service)
Marketscale – Retail Technology
Marketscale – Last-Mile and Drones
Digital Signage: Viva Las Vegas
Digital Signage: Increasing Your Client Base
Background Checks and Why They Matter (
SEEN Magazine
)
The Hidden Danger of Social Media: Fake News (edCircuit)
Digital Signage: Measuring ROI
Digital Marketing Resolutions - Big Drop Media
Content Marketing and Paid Advertising - Skills Lab
Manufacturing Marketing - MarketScale
PlushRugs
PCI Group Blog
Data Privacy QliqSOFT
Electrosonic
Open Data Blend
Web - Samples of landing pages and websites
Optimize Health
INDATA
Marine View Windows & Doors
InfoWerks
ActivePrime
Healthcare IT - Snap & Fax
See What You're Missing
Doug Brown Design
AdAction Resources (landing pages for e-books and infographics)
MedCompli - Compliance Healthcare
Landing Page 1
Print - includes collateral, ads and direct mail
Three Reasons You'll Love Wood Windows
Print Ad - Chase
Print Ad - Service Intelligence
Print Ad - AASPA
Print Ad - NAPBS
Direct Mail Sample
Direct Mail Sample 2
Collateral - Secure Volunteer
Collateral - Overview
Brochure Sample
DesignGlide Brochure
Wood Windows
Home Depot Sell Sheet
Email Campaigns - Email is still the highest ROI channel for marketers, but your emails must add value to an Inbox.
Sample 1 - School Personnel Arrests Study
Sample 2 - Great Data
Sample 3 - New Product - Guardian
Sample 4 - Fingerprinting
Sample 5 - Webinar invite
Sample 6 - Tweets for Tees
Sample 7 - Volunteer Grader
Sample 8 - Newsletter
Home
My Work
About
Contact
Order Content from Me